Daft's Rate Card 2022

Tier

Category*

XX Small

Extra Small

Small

Medium

Large

Extra Large

XX Large

7

6

5

4

3

2

1

Weighted Average

Branded

Standard

Branded

Business+ 

Standard

Business+

<0.5

<1

<5

<20

<10

<2

*These packs are legacy packs only and will not be available to new customers from January 2023 

>20

€155

€195

€250

€310

€370

€410

€410

€180

€220

€285

€365

€445

€525

€580

€255

€295

€375

€495

€555

€610

€610

€280

€320

€430

€510

€585

€675

€730

 
 

Our pricing model has been designed to ensure fair, consistent and transparent pricing for all our agents. Put simply, the more properties an agent advertises the more they pay. The less properties an agent advertises the less they pay.

Subscription costs are based on your pack (eg. Branded Business Plus) and tier (the number of ads you list on average monthly over the course of the previous year). This is reviewed on an annual basis.

What is my tier?

Your tier is determined by the number and type of properties you advertised on Daft the previous calendar year. We operate a weighted average system where:​

  • 1 Sales Listing = 1 weight 

  • 1 Commercial Listing = 0.5 weight 

  • 1 Rental Listing = 0.5 weight

Let’s bring you through a few examples:

Agent X is on a Standard Business Plus pack. In 2021 they advertised

Agent X’s tier for 2022 is Small (1.8) so their monthly subscription (Standard Business Plus) is €285

Weight

Average

17

5

22

1.8

Weight

Assigned

1

0.5

-

-

Total new listings

17

10

27

2.3

Ad Type

Sales

Commercial

Total

Monthly Average

Weight

Average

150

25

25

200

16.6

Weight

Assigned

1

0.5

0.5

-

-

Total new listings

150

50

50

250

20.8

Ad Type

Sales

Commercial

Rental

Total

Monthly Average

Agent Y is on a Branded Business Plus pack. In 2021 they advertised

Agent Y’s tier for 2022 is Extra Large (16.6) so their monthly subscription (Branded Business Plus) is €675

 
 
Have a question about your subscription? We are here to help.
Contact us today.
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